Currently, Renault Renault sales director Jerome Stoll (Jerome Stoll), said the luxury car has expanded the product line-up of great significance for the maintenance of bulk sales. In the European market downturn, mainly based on the loss of the European market Renault obvious. The first four months of this year, Renault and Renault's Dacia brand sold 371,600 vehicles in Europe, down 21%. Although sales in a single month in April, the Renault group sales fell year on year decrease of 89,724, 15.1%, but this is clearly not satisfactory extent. Earlier this year, Ghosn has made it clear that not just Renault, European car manufacturers are facing severe challenges in 2012, he expects new car sales in 2012, the European market will be down 2-3 percent. On the other hand, the luxury car brand's performance is relatively stable, the first four months of this year, Mercedes-Benz brand on the European market, sales grew 4.1 percent, BMW brand increased by 0.2% more Lexus increased 10.2%. Some analysts have pointed out that, in the economic downturn, the demand for low-income people purchase significantly reduced, and the impact of the luxury car market is relatively small. In the case of Daimler has, Nissan the two partners support, up the road to the Renault into the luxury car market seems to have more power, however, it has always been known for family cars Renault whether to allow consumers to accept as soon as possible a new luxury brand, is placed in front of a bigger challenge Renault.
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